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Smartree is a company that provides HR and software services for payroll and personnel administration. This week, the representatives of the company decided to open a regional office in Cluj- Napoca. What are the business development opportunities in the business Cluj told us Oana Banu, specialist in Marketing and Communications at Smartree.
Brand Report: What determined Smatree to open a representative office in Cluj- Napoca?
Oana Banu: The increasing need for quality in payroll services in the area, the lately development of significant local businesses and the fact the multinational companies tend to relocate or open branches in Cluj county and surrounding areas are factors that have contributed to the decision to open an office in the territory. The expansion project in western Romania is enrolled in the Smartree regional development plan in recent years.
A pattern in the need of HR services was formed in the business market of Cluj?
The need of software services for managing HR departments in Cluj business market came as a result of the business development, the increasing number of employees and the awareness of companies management of the benefits of using an HR software such as the one offered by Smartree. Moreover, outsourcing HR tasks allows the focus on core business and new directions of development.
Smartree company offers HR and payroll, but has also a recruitment platform. Which of these two directions you think you’d better develop in Cluj-Napoca office?
Both outsourcing payroll and personnel administration and recruitment and temporary work services have potential for growth in the region. By the office in Cluj- Napoca, Smartree provides access of companies to a wide range of HR services. Considering the economic context and the Smartree experience so far, we expect a development on the payroll outsourcing and temporary labor.
The company representatives attended Smartree and HR SUMMIT CLUJ as event partners. Over the human resources summit, Smartree introduced the business offer to the participants of the event through an exhibition stand.
The HR SUMMIT is the most important regional event dedicated to HR managers and specialists and this year brought 17 speakers with over 15 years experience in HR & Management industry. They provided the participants case studies, examples and practical solutions with which they can improve their professional activity. The event takes place in three major cities in Romania: Cluj- Napoca, Timisoara and Iasi.
Smartree company was founded in 2000 and currently has offices in Bucharest, Timisoara, Constanta and Pitesti. 430.000 employees are processed annually by his specialists and the company has over 150 clients. 80 specialists are employed in the Smartree company.